Are you one of those people who can’t seem to give up on something you [...]
Have you ever made a decision, and then later found yourself defending that decision even [...]
Does money always mean the same thing to us? Or do we respond differently to [...]
Imagine this, you have just signed up for your first full marathon. 42 kilometers. 26.21 [...]
What is autonomy bias? Do you find yourself ignoring advice and recommendations even when they [...]
To understand how the Endowed Progress Effect can be applied to banking use cases as [...]
In Nudge, Thaler and Sunstein introduced nudges as a manner of encouraging better decision making [...]
What is salience bias? Our choices are driven by the information that is communicated to [...]
Imagine this: you are looking to buy a new pair of walking shoes. You go [...]
When it comes to decision making, people are sometimes lazy. Decision fatigue is a very [...]
