{"id":7030,"date":"2023-08-30T17:30:28","date_gmt":"2023-08-30T09:30:28","guid":{"rendered":"https:\/\/www.moneythor.com\/?p=7030"},"modified":"2024-03-04T20:18:33","modified_gmt":"2024-03-04T12:18:33","slug":"moneythor-et-paymentology-sassocient-pour-offrir-aux-banques-une-personnalisation-basee-sur-les-donnees-et-un-engagement-renforce","status":"publish","type":"post","link":"https:\/\/www.moneythor.com\/fr\/entreprise\/moneythor-et-paymentology-sassocient-pour-offrir-aux-banques-une-personnalisation-basee-sur-les-donnees-et-un-engagement-renforce\/","title":{"rendered":"Moneythor et Paymentology s&#039;associent pour apporter aux banques une personnalisation bas\u00e9e sur les donn\u00e9es et un engagement am\u00e9lior\u00e9"},"content":{"rendered":"<p><strong>Londres et Singapour, 30 ao\u00fbt 2023<\/strong> \u2013 Paymentology, l&#039;\u00e9metteur-processeur mondial leader et Moneythor, le meilleur fournisseur de solutions d&#039;engagement bas\u00e9es sur les donn\u00e9es pour les institutions financi\u00e8res, ont annonc\u00e9 aujourd&#039;hui leur partenariat pour offrir des exp\u00e9riences exploitables et bas\u00e9es sur des \u00e9v\u00e9nements aux clients de la banque num\u00e9rique en exploitant l&#039;interface \u00ab Framework for Authorisation and Settlement Transmission \u00bb (FAST) de Paymentology.<\/p>\n<p>Ce partenariat r\u00e9unit le flux de donn\u00e9es riche, rapide et approfondi de Paymentology et celui de Moneythor <a href=\"https:\/\/www.moneythor.com\/fr\/plate-forme\/\">recommandations bas\u00e9es sur des donn\u00e9es en temps r\u00e9el<\/a>, des informations et des coups de pouce pour offrir des exp\u00e9riences client in\u00e9gal\u00e9es rapidement et \u00e0 grande \u00e9chelle.<\/p>\n<p>En associant la plateforme de paiement mondiale de Paymentology au moteur de personnalisation et d&#039;engagement avanc\u00e9 de Moneythor, les banques et leurs clients peuvent b\u00e9n\u00e9ficier d&#039;une assistance financi\u00e8re personnelle plus pertinente, ainsi que d&#039;outils avanc\u00e9s de gestion de l&#039;argent et d&#039;\u00e9pargne. Le partenariat permettra \u00e9galement aux banques de proposer des programmes de fid\u00e9lit\u00e9 intelligents, des remises en argent, des r\u00e9compenses et des exp\u00e9riences ludiques uniques.<\/p>\n<h3><span data-text-color=\"secondary\"><strong>\u00c0 propos de Paymentology<\/strong><\/span><\/h3>\n<p>La plateforme enti\u00e8rement cloud de Paymentology offre une flexibilit\u00e9, une richesse de donn\u00e9es et des API s\u00e9curis\u00e9es in\u00e9gal\u00e9es, qui permettent une int\u00e9gration fluide et la conception et le d\u00e9ploiement rapides de programmes personnalis\u00e9s. FAST Message fournit plus de 120 d\u00e9tails de transaction, dans un flux riche, hi\u00e9rarchis\u00e9, facilement interpr\u00e9table et en temps r\u00e9el. Cela permet aux banques de proposer des cas d&#039;utilisation avanc\u00e9s pour aider leurs clients \u00e0 mieux g\u00e9rer leurs finances tout en renfor\u00e7ant la relation banque-client gr\u00e2ce \u00e0 des programmes de fid\u00e9lit\u00e9 personnalis\u00e9s et ax\u00e9s sur les donn\u00e9es.<\/p>\n<h3><span data-text-color=\"secondary\"><strong>\u00c0 propos de Moneythor<\/strong><\/span><\/h3>\n<p>Le syst\u00e8me d&#039;engagement de Moneythor pour les services financiers, le meilleur de sa cat\u00e9gorie, s&#039;appuie sur des analyses de donn\u00e9es en temps r\u00e9el et sur la science comportementale. La solution Moneythor offre aux clients des exp\u00e9riences in\u00e9gal\u00e9es, bas\u00e9es sur les donn\u00e9es et personnalis\u00e9es sur tous les canaux bancaires num\u00e9riques. Parmi ces exemples, citons les incitations \u00e0 la gestion de l&#039;argent, les budgets, les objectifs d&#039;\u00e9pargne, les pr\u00e9visions pr\u00e9dictives, <a href=\"https:\/\/www.moneythor.com\/fr\/solution\/ameliorez-le-bien-etre-financier-de-vos-clients\/\">mat\u00e9riel d&#039;\u00e9ducation financi\u00e8re<\/a>, offres pertinentes,<a href=\"https:\/\/www.moneythor.com\/fr\/solution\/ajoutez-des-fonctionnalites-pfm-modernes-a-votre-application-bancaire\/\"> Programmes de fid\u00e9lit\u00e9<\/a> et plus encore.<\/p>\n<p>Emre Durusut, directeur r\u00e9gional pour l&#039;APAC chez Paymentology, a comment\u00e9 : \u00ab Nous sommes \u00e0 l&#039;avant-garde pour r\u00e9pondre aux demandes des clients de la banque num\u00e9rique qui attendent des informations instantan\u00e9es sur leurs activit\u00e9s financi\u00e8res et leur sant\u00e9. En combinant la technologie de flux FAST de Paymentology avec le syst\u00e8me d&#039;engagement personnalis\u00e9 de Moneythor, nous offrons d\u00e9sormais une exp\u00e9rience utilisateur conviviale sans pr\u00e9c\u00e9dent. La puissante combinaison des deux soci\u00e9t\u00e9s est enrichie de donn\u00e9es financi\u00e8res approfondies que les banques peuvent facilement partager avec leurs clients particuliers et entreprises. Nous sommes tr\u00e8s fiers de ce partenariat alors que nous nous lan\u00e7ons dans nos premiers cas d&#039;utilisation communs, pla\u00e7ant la barre tr\u00e8s haut pour l&#039;avenir de la banque de nouvelle g\u00e9n\u00e9ration. \u00bb<\/p>\n<p>Olivier Berthier, PDG de Moneythor, a ajout\u00e9 : \u00ab Paymentology est la meilleure plateforme de traitement de sa cat\u00e9gorie pour les banques num\u00e9riques. En nous associant \u00e0 eux, nous pourrons exploiter leurs flux de donn\u00e9es riches et significatifs pour fournir nos informations, recommandations et incitations exploitables aux clients au moment et \u00e0 l&#039;endroit o\u00f9 cela compte le plus. \u00bb<\/p>\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_156298045\">\n\t\t<a class=\"\" href=\"#newsletter-subscription-blog\" >\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"299\" src=\"https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/02\/Article-CTA-NEW-BRANDING.png\" class=\"attachment-large size-large\" alt=\"Abonnez-vous \u00e0 la newsletter Moneythor\" srcset=\"https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/02\/Article-CTA-NEW-BRANDING.png 1024w, https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/02\/Article-CTA-NEW-BRANDING-768x225.png 768w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\t\t\n<style>\n#image_156298045 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>","protected":false},"excerpt":{"rendered":"<p>London &amp; Singapore, 30th August 2023 &#8211; Paymentology, the leading global issuer-processor and Moneythor, the best-in-class provider of data-driven engagement solutions for financial institutions, today announced their partnership to bring actionable and event-driven experiences to digital banking customers leveraging Paymentology\u2019s \u201cFramework for Authorisation and Settlement Transmission\u201d (FAST) interface. This partnership brings together Paymentology\u2019s rich, fast [&#8230;]\n","protected":false},"author":11,"featured_media":8420,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[12,285],"tags":[],"class_list":["post-7030","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-company","category-press-release"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Moneythor and Paymentology Partnership<\/title>\n<meta name=\"description\" content=\"This partnership brings together Paymentology\u2019s deep data stream and Moneythor\u2019s real-time data-driven recommendations, insights and nudges\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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