{"id":10069,"date":"2026-01-12T17:32:36","date_gmt":"2026-01-12T09:32:36","guid":{"rendered":"https:\/\/www.moneythor.com\/?p=10069"},"modified":"2026-01-12T17:32:36","modified_gmt":"2026-01-12T09:32:36","slug":"podcast-deep-banking-episode-6-levolution-bancaire-de-bdo","status":"publish","type":"post","link":"https:\/\/www.moneythor.com\/fr\/video\/podcast\/podcast-deep-banking-episode-6-levolution-bancaire-de-bdo\/","title":{"rendered":"Podcast Deep Banking | \u00c9pisode 6. L&#039;\u00e9volution client chez BDO Unibank"},"content":{"rendered":"<div class=\"row\"  id=\"row-397958939\">\n\n\t<div id=\"col-2090316433\" class=\"col small-12 large-12\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n<p data-start=\"135\" data-end=\"348\">Dans cet \u00e9pisode de <strong data-start=\"158\" data-end=\"182\">Podcast Deep Banking<\/strong>, Martin Frick, PDG de Moneythor, est rejoint par <strong data-start=\"229\" data-end=\"254\">Francis Chiu de BDO<\/strong> discuter de l&#039;\u00e9volution du secteur bancaire face \u00e0 l&#039;\u00e9volution rapide des attentes des clients.<\/p>\n<p data-start=\"350\" data-end=\"721\">Cette conversation explore la mont\u00e9e en puissance du num\u00e9rique, l&#039;\u00e9volution des besoins des g\u00e9n\u00e9rations Z et Alpha, et comment les banques peuvent rester pertinentes tout en conciliant pr\u00e9sence physique et exp\u00e9riences num\u00e9riques fluides. Francis explique \u00e9galement comment BDO envisage la fid\u00e9lisation, la concurrence des fintechs et des portefeuilles \u00e9lectroniques, ainsi que le r\u00f4le des donn\u00e9es et de l&#039;IA pour offrir des exp\u00e9riences client plus engageantes.<\/p>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n<\/div>\n<div class=\"video video-fit mb\" style=\"padding-top:56.25%;\"><p><iframe loading=\"lazy\" title=\"Du guichet au num\u00e9rique : l&#039;\u00e9volution client chez BDO Unibank\" width=\"1020\" height=\"574\" src=\"https:\/\/www.youtube.com\/embed\/UslYm9EACTw?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<\/div>\n<div class=\"row\"  id=\"row-62837157\">\n\n\t<div id=\"col-1012475899\" class=\"col small-12 large-12\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n<p data-start=\"723\" data-end=\"745\"><strong data-start=\"723\" data-end=\"745\">Ce que vous apprendrez\u00a0:<\/strong><\/p>\n<ul data-start=\"746\" data-end=\"1080\">\n<li data-start=\"746\" data-end=\"807\">\n<p data-start=\"748\" data-end=\"807\">Comment les attentes des clients \u00e9voluent<\/p>\n<\/li>\n<li data-start=\"808\" data-end=\"869\">\n<p data-start=\"810\" data-end=\"869\">Pourquoi les g\u00e9n\u00e9rations Z et Alpha n\u00e9cessitent une segmentation plus nuanc\u00e9e<\/p>\n<\/li>\n<li data-start=\"870\" data-end=\"936\">\n<p data-start=\"872\" data-end=\"936\">Comment les banques peuvent fid\u00e9liser leur client\u00e8le face \u00e0 la concurrence des fintechs<\/p>\n<\/li>\n<li data-start=\"937\" data-end=\"1012\">\n<p data-start=\"939\" data-end=\"1012\">L&#039;approche de BDO en mati\u00e8re d&#039;IA, d&#039;hyper-personnalisation et de banque conversationnelle<\/p>\n<\/li>\n<li data-start=\"1013\" data-end=\"1080\">\n<p data-start=\"1015\" data-end=\"1080\">Pourquoi la culture et des bases solides sont aussi importantes que la technologie<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"1082\" data-end=\"1200\">Une conversation pratique pour tous ceux qui s&#039;int\u00e9ressent \u00e0 l&#039;innovation num\u00e9rique et \u00e0 l&#039;engagement client dans le secteur bancaire de d\u00e9tail.<\/p>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":11,"featured_media":10070,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[298],"tags":[],"class_list":["post-10069","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcast"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Deep Banking Podcast | Ep 6. 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