{"id":8665,"date":"2024-03-26T09:55:17","date_gmt":"2024-03-26T01:55:17","guid":{"rendered":"https:\/\/www.moneythor.com\/?p=8665"},"modified":"2026-04-15T20:24:26","modified_gmt":"2026-04-15T12:24:26","slug":"el-futuro-de-la-personalizacion-en-la-banca-2","status":"publish","type":"post","link":"https:\/\/www.moneythor.com\/es\/blog\/el-futuro-de-la-personalizacion-en-la-banca-2\/","title":{"rendered":"IA\/ML: el futuro de la personalizaci\u00f3n para la banca"},"content":{"rendered":"<h2>C\u00f3mo la IA est\u00e1 transformando la personalizaci\u00f3n en la banca digital<\/h2>\n<p data-start=\"1478\" data-end=\"1608\">La inteligencia artificial est\u00e1 transformando la forma en que los bancos ofrecen experiencias personalizadas a sus clientes y redefiniendo lo que estos esperan de la banca digital.<\/p>\n<p data-start=\"1610\" data-end=\"1823\">En esta sesi\u00f3n, Olivier Berthier, CEO de Moneythor, analiza c\u00f3mo la IA y el aprendizaje autom\u00e1tico est\u00e1n transformando la personalizaci\u00f3n a lo largo del ciclo de vida del cliente bancario, desde la captaci\u00f3n hasta la activaci\u00f3n y el compromiso a largo plazo.<\/p>\n<p data-start=\"1610\" data-end=\"1823\">Bas\u00e1ndose en ejemplos reales de bancos l\u00edderes, entre ellos: <a href=\"https:\/\/www.moneythor.com\/es\/2021\/09\/06\/habilitando-la-participacion-digital-para-los-octosavers-de-cimb\/\">CIMB<\/a>, <a href=\"https:\/\/www.moneythor.com\/es\/2022\/09\/07\/hacer-que-la-banca-sea-transparente-facil-y-gratificante-con-trust-bank\/\">Confianza,<\/a> <a href=\"https:\/\/www.moneythor.com\/es\/2024\/02\/08\/poderosa-solucion-para-administrar-sus-finanzas\/\">Refuerzo<\/a>, <a href=\"https:\/\/www.moneythor.com\/es\/2020\/10\/12\/standard-chartered-partners-moneythor-lanzara-su-herramienta-de-gestion-financiera-personal\/\">Est\u00e1ndar fletado<\/a> y<a href=\"https:\/\/www.moneythor.com\/es\/2022\/05\/27\/promoviendo-el-bienestar-financiero-de-los-clientes-de-bnz\/\"> Nueva Zelanda.<\/a>, Esta sesi\u00f3n destaca c\u00f3mo las instituciones financieras est\u00e1n utilizando la IA para ofrecer experiencias de cliente m\u00e1s relevantes, atractivas y efectivas.<\/p>\n<h2>Conclusiones clave de la sesi\u00f3n<\/h2>\n<ol class=\"ul1\">\n<li class=\"li1\"><strong>La personalizaci\u00f3n debe abarcar todo el ciclo de vida del cliente.<\/strong> \u2013 Existe una gran necesidad de brindar experiencias personalizadas en todo momento. <a href=\"https:\/\/www.moneythor.com\/es\/soluciones-bancarias\/\">ciclo de vida del cliente<\/a> \u2013 desde la adquisici\u00f3n hasta la activaci\u00f3n y el compromiso. Estas experiencias personalizadas pueden generar una mayor participaci\u00f3n del cliente, una mayor adquisici\u00f3n de clientes y mejores tasas de conversi\u00f3n de campa\u00f1as.<\/li>\n<li class=\"li1\"><strong>La IA est\u00e1 permitiendo experiencias bancarias m\u00e1s atractivas e interactivas.<\/strong> En la situaci\u00f3n actual, estamos empezando a ver c\u00f3mo se utilizan las t\u00e9cnicas de IA\/aprendizaje autom\u00e1tico para ofrecer contenido personalizado de gesti\u00f3n financiera. Esto incluye campa\u00f1as de marketing gamificadas y desaf\u00edos interactivos dentro de la aplicaci\u00f3n.<\/li>\n<li class=\"li1\"><strong>El futuro de la personalizaci\u00f3n es m\u00e1s profundo, m\u00e1s contextual y m\u00e1s humano.<\/strong> El impacto de la IA en el futuro de la personalizaci\u00f3n radica en experiencias m\u00e1s personalizadas, adaptadas al tono de voz, el contenido y los elementos visuales. Esto conectar\u00e1 mejor con cada individuo y permitir\u00e1 enriquecer los datos para comprender mejor su contenido.<\/li>\n<li class=\"li1\"><strong>La IA generativa est\u00e1 acelerando la creaci\u00f3n de experiencias personalizadas.<\/strong> La incorporaci\u00f3n de capacidades de IA generativa\/LLM para la generaci\u00f3n de c\u00f3digo simplifica a\u00fan m\u00e1s el proceso de creaci\u00f3n de experiencias personalizadas. Esto permite dar vida a contenido atractivo con mayor rapidez.<\/li>\n<\/ol>\n\t<div id=\"gap-2011611611\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-2011611611 {\n  padding-top: 30px;\n}\n<\/style>\n\t<\/div>\n\t\n<div class=\"row\"  id=\"row-1967172056\">\n\n\t<div id=\"col-2142412849\" class=\"col small-12 large-12\"  >\n\t\t\t\t<div class=\"col-inner text-center\"  >\n\t\t\t\n\t\t\t\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_1995054852\">\n\t\t<a class=\"\" href=\"https:\/\/pages.awscloud.com\/together-we-innovate-aiml-industry-moneythor.html?trk=f25b3bb5-2933-4787-9ae6-ee3c89ac3d30&#038;sc_channel=el\" >\t\t\t\t\t\t<div class=\"img-inner dark\" style=\"margin:0px 0px 0px 0px;\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"900\" src=\"https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/03\/AWS-Webinar-3.png\" class=\"attachment-large size-large\" alt=\"Seminario web AWS (3)\" srcset=\"https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/03\/AWS-Webinar-3.png 1000w, https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/03\/AWS-Webinar-3-667x600.png 667w, https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/03\/AWS-Webinar-3-768x691.png 768w, https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/03\/AWS-Webinar-3-13x12.png 13w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\t\t\n<style>\n#image_1995054852 {\n  width: 58%;\n}\n<\/style>\n\t<\/div>\n\t\n\t\t<\/div>\n\t\t\t\t\n<style>\n#col-2142412849 > .col-inner {\n  padding: 0px 0px 0px 0px;\n  margin: 0px 0px 0px 0px;\n}\n<\/style>\n\t<\/div>\n\n\t\n<\/div>\n<p>Registro <a href=\"https:\/\/pages.awscloud.com\/together-we-innovate-aiml-industry-moneythor.html?trk=f25b3bb5-2933-4787-9ae6-ee3c89ac3d30&amp;sc_channel=el\">aqu\u00ed<\/a> para ver el seminario web completo.<\/p>\n\t<div id=\"gap-1045372078\" class=\"gap-element clearfix\" style=\"display:block; height:auto;\">\n\t\t\n<style>\n#gap-1045372078 {\n  padding-top: 30px;\n}\n<\/style>\n\t<\/div>","protected":false},"excerpt":{"rendered":"<p>How AI Is Transforming Personalisation in Digital Banking AI is reshaping how banks deliver personalised customer experiences and redefining what customers expect from digital banking. In this session, Moneythor CEO Olivier Berthier explores how AI and machine learning are transforming personalisation across the banking customer lifecycle, from acquisition to activation and long-term engagement. Drawing on [&#8230;]\n","protected":false},"author":11,"featured_media":8669,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[279,286],"tags":[],"class_list":["post-8665","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-event"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Future of Personalisation in Banking<\/title>\n<meta name=\"description\" content=\"Join Moneythor CEO, Olivier Berthier, for an insightful exploration of the influence of AI\/ML on the future of personalisation in banking.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.moneythor.com\/es\/blog\/el-futuro-de-la-personalizacion-en-la-banca-2\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Future of Personalisation in Banking\" \/>\n<meta property=\"og:description\" content=\"Join Moneythor CEO, Olivier Berthier, for an insightful exploration of the influence of AI\/ML on the future of personalisation in banking.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.moneythor.com\/es\/blog\/el-futuro-de-la-personalizacion-en-la-banca-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Moneythor\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/moneythorhq\" \/>\n<meta property=\"article:published_time\" content=\"2024-03-26T01:55:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-15T12:24:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/03\/Copy-of-Templates-for-Articles-NEW-BRANDING-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Lorna Waldron\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@moneythor\" \/>\n<meta name=\"twitter:site\" content=\"@moneythor\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lorna Waldron\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.moneythor.com\/blog\/the-future-of-personalisation-in-banking\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.moneythor.com\/blog\/the-future-of-personalisation-in-banking\/\"},\"author\":{\"name\":\"Lorna Waldron\",\"@id\":\"https:\/\/www.moneythor.com\/#\/schema\/person\/ede6c2a04781ddfaf8d285bcacd38c19\"},\"headline\":\"AI\/ML: The Future of Personalisation in Banking\",\"datePublished\":\"2024-03-26T01:55:17+00:00\",\"dateModified\":\"2026-04-15T12:24:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.moneythor.com\/blog\/the-future-of-personalisation-in-banking\/\"},\"wordCount\":336,\"publisher\":{\"@id\":\"https:\/\/www.moneythor.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.moneythor.com\/blog\/the-future-of-personalisation-in-banking\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/03\/Copy-of-Templates-for-Articles-NEW-BRANDING-1.png\",\"articleSection\":[\"Blog\",\"Event\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.moneythor.com\/blog\/the-future-of-personalisation-in-banking\/\",\"url\":\"https:\/\/www.moneythor.com\/blog\/the-future-of-personalisation-in-banking\/\",\"name\":\"The Future of Personalisation in Banking\",\"isPartOf\":{\"@id\":\"https:\/\/www.moneythor.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.moneythor.com\/blog\/the-future-of-personalisation-in-banking\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.moneythor.com\/blog\/the-future-of-personalisation-in-banking\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/03\/Copy-of-Templates-for-Articles-NEW-BRANDING-1.png\",\"datePublished\":\"2024-03-26T01:55:17+00:00\",\"dateModified\":\"2026-04-15T12:24:26+00:00\",\"description\":\"Join Moneythor CEO, Olivier Berthier, for an insightful exploration of the influence of AI\/ML on the future of personalisation in banking.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.moneythor.com\/blog\/the-future-of-personalisation-in-banking\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.moneythor.com\/blog\/the-future-of-personalisation-in-banking\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.moneythor.com\/blog\/the-future-of-personalisation-in-banking\/#primaryimage\",\"url\":\"https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/03\/Copy-of-Templates-for-Articles-NEW-BRANDING-1.png\",\"contentUrl\":\"https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/03\/Copy-of-Templates-for-Articles-NEW-BRANDING-1.png\",\"width\":1200,\"height\":630,\"caption\":\"Copy Of Templates For Articles (new Branding) (1)\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.moneythor.com\/blog\/the-future-of-personalisation-in-banking\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.moneythor.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"AI\/ML: The Future of Personalisation in Banking\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.moneythor.com\/#website\",\"url\":\"https:\/\/www.moneythor.com\/\",\"name\":\"Moneythor\",\"description\":\"All-in-one personalisation engine for financial services\",\"publisher\":{\"@id\":\"https:\/\/www.moneythor.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.moneythor.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.moneythor.com\/#organization\",\"name\":\"Moneythor\",\"url\":\"https:\/\/www.moneythor.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.moneythor.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/06\/Templates-for-Articles-NEW-BRANDING-2.png\",\"contentUrl\":\"https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/06\/Templates-for-Articles-NEW-BRANDING-2.png\",\"width\":1200,\"height\":630,\"caption\":\"Moneythor\"},\"image\":{\"@id\":\"https:\/\/www.moneythor.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/moneythorhq\",\"https:\/\/x.com\/moneythor\",\"https:\/\/www.linkedin.com\/company\/moneythor\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.moneythor.com\/#\/schema\/person\/ede6c2a04781ddfaf8d285bcacd38c19\",\"name\":\"Lorna Waldron\",\"url\":\"https:\/\/www.moneythor.com\/es\/author\/lorna\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"El futuro de la personalizaci\u00f3n en la banca","description":"\u00danase al director ejecutivo de Moneythor, Olivier Berthier, para una exploraci\u00f3n profunda de la influencia de la IA\/ML en el futuro de la personalizaci\u00f3n en la banca.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.moneythor.com\/es\/blog\/el-futuro-de-la-personalizacion-en-la-banca-2\/","og_locale":"es_ES","og_type":"article","og_title":"The Future of Personalisation in Banking","og_description":"Join Moneythor CEO, Olivier Berthier, for an insightful exploration of the influence of AI\/ML on the future of personalisation in banking.","og_url":"https:\/\/www.moneythor.com\/es\/blog\/el-futuro-de-la-personalizacion-en-la-banca-2\/","og_site_name":"Moneythor","article_publisher":"https:\/\/www.facebook.com\/moneythorhq","article_published_time":"2024-03-26T01:55:17+00:00","article_modified_time":"2026-04-15T12:24:26+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/03\/Copy-of-Templates-for-Articles-NEW-BRANDING-1.png","type":"image\/png"}],"author":"Lorna Waldron","twitter_card":"summary_large_image","twitter_creator":"@moneythor","twitter_site":"@moneythor","twitter_misc":{"Escrito por":"Lorna Waldron","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.moneythor.com\/blog\/the-future-of-personalisation-in-banking\/#article","isPartOf":{"@id":"https:\/\/www.moneythor.com\/blog\/the-future-of-personalisation-in-banking\/"},"author":{"name":"Lorna Waldron","@id":"https:\/\/www.moneythor.com\/#\/schema\/person\/ede6c2a04781ddfaf8d285bcacd38c19"},"headline":"AI\/ML: The Future of Personalisation in Banking","datePublished":"2024-03-26T01:55:17+00:00","dateModified":"2026-04-15T12:24:26+00:00","mainEntityOfPage":{"@id":"https:\/\/www.moneythor.com\/blog\/the-future-of-personalisation-in-banking\/"},"wordCount":336,"publisher":{"@id":"https:\/\/www.moneythor.com\/#organization"},"image":{"@id":"https:\/\/www.moneythor.com\/blog\/the-future-of-personalisation-in-banking\/#primaryimage"},"thumbnailUrl":"https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/03\/Copy-of-Templates-for-Articles-NEW-BRANDING-1.png","articleSection":["Blog","Event"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/www.moneythor.com\/blog\/the-future-of-personalisation-in-banking\/","url":"https:\/\/www.moneythor.com\/blog\/the-future-of-personalisation-in-banking\/","name":"El futuro de la personalizaci\u00f3n en la banca","isPartOf":{"@id":"https:\/\/www.moneythor.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.moneythor.com\/blog\/the-future-of-personalisation-in-banking\/#primaryimage"},"image":{"@id":"https:\/\/www.moneythor.com\/blog\/the-future-of-personalisation-in-banking\/#primaryimage"},"thumbnailUrl":"https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/03\/Copy-of-Templates-for-Articles-NEW-BRANDING-1.png","datePublished":"2024-03-26T01:55:17+00:00","dateModified":"2026-04-15T12:24:26+00:00","description":"\u00danase al director ejecutivo de Moneythor, Olivier Berthier, para una exploraci\u00f3n profunda de la influencia de la IA\/ML en el futuro de la personalizaci\u00f3n en la banca.","breadcrumb":{"@id":"https:\/\/www.moneythor.com\/blog\/the-future-of-personalisation-in-banking\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.moneythor.com\/blog\/the-future-of-personalisation-in-banking\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.moneythor.com\/blog\/the-future-of-personalisation-in-banking\/#primaryimage","url":"https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/03\/Copy-of-Templates-for-Articles-NEW-BRANDING-1.png","contentUrl":"https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/03\/Copy-of-Templates-for-Articles-NEW-BRANDING-1.png","width":1200,"height":630,"caption":"Copy Of Templates For Articles (new Branding) (1)"},{"@type":"BreadcrumbList","@id":"https:\/\/www.moneythor.com\/blog\/the-future-of-personalisation-in-banking\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.moneythor.com\/"},{"@type":"ListItem","position":2,"name":"AI\/ML: The Future of Personalisation in Banking"}]},{"@type":"WebSite","@id":"https:\/\/www.moneythor.com\/#website","url":"https:\/\/www.moneythor.com\/","name":"Moneythor","description":"Motor de personalizaci\u00f3n todo en uno para la banca moderna","publisher":{"@id":"https:\/\/www.moneythor.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.moneythor.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/www.moneythor.com\/#organization","name":"Moneythor","url":"https:\/\/www.moneythor.com\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.moneythor.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/06\/Templates-for-Articles-NEW-BRANDING-2.png","contentUrl":"https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/06\/Templates-for-Articles-NEW-BRANDING-2.png","width":1200,"height":630,"caption":"Moneythor"},"image":{"@id":"https:\/\/www.moneythor.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/moneythorhq","https:\/\/x.com\/moneythor","https:\/\/www.linkedin.com\/company\/moneythor"]},{"@type":"Person","@id":"https:\/\/www.moneythor.com\/#\/schema\/person\/ede6c2a04781ddfaf8d285bcacd38c19","name":"Lorna Waldron","url":"https:\/\/www.moneythor.com\/es\/author\/lorna\/"}]}},"_links":{"self":[{"href":"https:\/\/www.moneythor.com\/es\/wp-json\/wp\/v2\/posts\/8665","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.moneythor.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.moneythor.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.moneythor.com\/es\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/www.moneythor.com\/es\/wp-json\/wp\/v2\/comments?post=8665"}],"version-history":[{"count":3,"href":"https:\/\/www.moneythor.com\/es\/wp-json\/wp\/v2\/posts\/8665\/revisions"}],"predecessor-version":[{"id":10184,"href":"https:\/\/www.moneythor.com\/es\/wp-json\/wp\/v2\/posts\/8665\/revisions\/10184"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.moneythor.com\/es\/wp-json\/wp\/v2\/media\/8669"}],"wp:attachment":[{"href":"https:\/\/www.moneythor.com\/es\/wp-json\/wp\/v2\/media?parent=8665"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.moneythor.com\/es\/wp-json\/wp\/v2\/categories?post=8665"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.moneythor.com\/es\/wp-json\/wp\/v2\/tags?post=8665"}],"curies":[{"name":"Gracias","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}