{"id":2034,"date":"2019-05-08T11:14:42","date_gmt":"2019-05-08T03:14:42","guid":{"rendered":"https:\/\/www.moneythor.com\/?p=2034"},"modified":"2024-03-05T16:32:15","modified_gmt":"2024-03-05T08:32:15","slug":"como-ser-un-banco-para-los-millennials","status":"publish","type":"post","link":"https:\/\/www.moneythor.com\/es\/opiniones-de-analisis\/como-ser-un-banco-para-los-millennials\/","title":{"rendered":"Banca digital para los millennials"},"content":{"rendered":"<p>Los bancos saben que su crecimiento futuro depende de los millennials, <a href=\"http:\/\/online.wsj.com\/public\/resources\/documents\/pwc.pdf\" target=\"_blank\" rel=\"noopener\">Un grupo demogr\u00e1fico en el que 34% est\u00e1n preocupados por su situaci\u00f3n financiera actual y futura.<\/a>Esta generaci\u00f3n financieramente fr\u00e1gil se est\u00e1 alejando de los actores bancarios tradicionales en busca de servicios financieros personalizados y f\u00e1ciles de usar. Este cambio en las preferencias de los consumidores es preocupante para los bancos reacios a la innovaci\u00f3n, que necesitan adaptar su oferta de servicios para atraer a este grupo moderno y selectivo.<\/p>\n<p>Para servir mejor a los millennials, los bancos primero deben comprender qu\u00e9 es lo que esperan de su proveedor de banca digital.<br \/>\u00a0<\/p>\n<h2>\u00bfQu\u00e9 esperan los millennials de su banco digital?<\/h2>\n<ul>\n<li>Los millennials quieren simplicidad.<\/li>\n<\/ul>\n<ul>\n<li>Los millennials necesitan flexibilidad.<\/li>\n<\/ul>\n<ul>\n<li>Los millennials quieren utilizar sus propios canales.<\/li>\n<\/ul>\n<ul>\n<li>Los millennials quieren que su banco comprenda sus necesidades.<\/li>\n<\/ul>\n<p>\u00a0<\/p>\n<ul>\n<li>Los millennials quieren simplicidad.<\/li>\n<\/ul>\n<p>Los millennials buscan canales bancarios digitales convenientes y f\u00e1ciles de usar. <a href=\"https:\/\/www.facebook.com\/business\/news\/insights\/understanding-how-mobile-first-millennials-are-reshaping-expectations-in-the-retail-banking-industry\" target=\"_blank\" rel=\"noopener\">Por ejemplo, 62% de los millennials australianos<\/a> Decidir en qu\u00e9 nuevo banco registrarse en funci\u00f3n de la facilidad de uso de la aplicaci\u00f3n m\u00f3vil que lo acompa\u00f1a.<\/p>\n<div class=\"column2\"><a href=\"https:\/\/moneythor.eo.page\/k8qzq\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"center\" src=\"https:\/\/www.moneythor.com\/wp-content\/uploads\/2020\/08\/Download-to-Read-Other-blog-links.png\" width=\"350\" height=\"400\" \/><\/a><\/div>\n<ul>\n<li>Los millennials necesitan flexibilidad.<\/li>\n<\/ul>\n<p>Los millennials est\u00e1n adoptando un enfoque flexible en relaci\u00f3n con la banca digital. Quieren tener la libertad de controlar sus finanzas de forma personalizada y, para lograrlo, suelen integrar nuevos servicios bancarios digitales adem\u00e1s de su banco principal. <a href=\"https:\/\/www.facebook.com\/business\/news\/insights\/understanding-how-mobile-first-millennials-are-reshaping-expectations-in-the-retail-banking-industry\" target=\"_blank\" rel=\"noopener\">61% de j\u00f3venes de 18 a 34 a\u00f1os en Estados Unidos<\/a> han adoptado nuevos servicios bancarios digitales junto con su banco tradicional. En otras geograf\u00edas, este n\u00famero es mayor: 70% en Alemania y 74% en Australia.<\/p>\n<ul>\n<li>Los millennials quieren utilizar sus propios canales.<\/li>\n<\/ul>\n<p>Los canales tradicionales no tienen el mismo atractivo para los millennials que para otras generaciones. Los millennials quieren interactuar con los proveedores en plataformas que ya forman parte de su d\u00eda a d\u00eda, como las aplicaciones de mensajer\u00eda. <a href=\"https:\/\/www.facebook.com\/business\/news\/insights\/understanding-how-mobile-first-millennials-are-reshaping-expectations-in-the-retail-banking-industry\" target=\"_blank\" rel=\"noopener\">El 97% de los millennials australianos dice que se siente c\u00f3modo interactuando con un banco en una aplicaci\u00f3n de mensajer\u00eda<\/a>Lo mismo ocurre en el Reino Unido (92%) y en Alemania (91%).<\/p>\n<ul>\n<li>Los millennials quieren que su banco comprenda sus necesidades.<\/li>\n<\/ul>\n<p>Los millennials conf\u00edan m\u00e1s en sus bancos cuando se sienten comprendidos por su proveedor financiero. <a href=\"https:\/\/www.facebook.com\/business\/news\/insights\/understanding-how-mobile-first-millennials-are-reshaping-expectations-in-the-retail-banking-industry\" target=\"_blank\" rel=\"noopener\">En Estados Unidos, el 67,1% de los millennials conf\u00edan en un banco que los entiende<\/a>De manera similar, el 61% de los millennials en Alemania, el 60% en Australia y el 55% en el Reino Unido sienten lo mismo.<\/p>\n<p>\u00a0<\/p>\n<h2>\u00bfC\u00f3mo pueden los bancos digitales ofrecer a los millennials la oferta de servicios financieros que buscan?<\/h2>\n<ul>\n<li>Centrarse en la experiencia del usuario.<\/li>\n<\/ul>\n<ul>\n<li>Ofrecer opciones flexibles.<\/li>\n<\/ul>\n<ul>\n<li>Est\u00e9 donde est\u00e1n los millennials.<\/li>\n<\/ul>\n<ul>\n<li>Demu\u00e9streles a los millennials que los comprende.<\/li>\n<\/ul>\n<p>\u00a0<\/p>\n<ul>\n<li>Centrarse en la experiencia del usuario.<\/li>\n<\/ul>\n<p>Los bancos necesitan ofrecer experiencias digitales centradas en el cliente que simplifiquen la gesti\u00f3n financiera y atraigan a los clientes cada vez que inicien sesi\u00f3n. Al ofrecer tiempos de carga r\u00e1pidos de la aplicaci\u00f3n, una descripci\u00f3n clara de las finanzas actuales y funciones adicionales de la aplicaci\u00f3n, como consejos de educaci\u00f3n financiera, los bancos pueden hacer que la banca sea m\u00e1s sencilla y f\u00e1cil de comprender. A continuaci\u00f3n, puede ver un ejemplo de consejos de educaci\u00f3n financiera personalizados y f\u00e1ciles de usar que funcionan con el software de Moneythor.<\/p>\n<p>\u00a0<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-2039 alignnone\" src=\"https:\/\/www.moneythor.com\/wp-content\/uploads\/2019\/05\/Financial-Literacy-1_t1_iphonexspacegrey_portrait-1-336x600.png\" alt=\"\" width=\"297\" height=\"530\" srcset=\"https:\/\/www.moneythor.com\/wp-content\/uploads\/2019\/05\/Financial-Literacy-1_t1_iphonexspacegrey_portrait-1-336x600.png 336w, https:\/\/www.moneythor.com\/wp-content\/uploads\/2019\/05\/Financial-Literacy-1_t1_iphonexspacegrey_portrait-1-768x1369.png 768w, https:\/\/www.moneythor.com\/wp-content\/uploads\/2019\/05\/Financial-Literacy-1_t1_iphonexspacegrey_portrait-1-574x1024.png 574w, https:\/\/www.moneythor.com\/wp-content\/uploads\/2019\/05\/Financial-Literacy-1_t1_iphonexspacegrey_portrait-1.png 1033w\" sizes=\"auto, (max-width: 297px) 100vw, 297px\" \/>\u00a0.\u00a0\u00a0<img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2043\" src=\"https:\/\/www.moneythor.com\/wp-content\/uploads\/2019\/05\/Financial-Literacy-2_t2_iphonexspacegrey_portrait2-329x600.png\" alt=\"Herramientas de educaci\u00f3n financiera de Moneythor en acci\u00f3n\" width=\"290\" height=\"528\" srcset=\"https:\/\/www.moneythor.com\/wp-content\/uploads\/2019\/05\/Financial-Literacy-2_t2_iphonexspacegrey_portrait2-329x600.png 329w, https:\/\/www.moneythor.com\/wp-content\/uploads\/2019\/05\/Financial-Literacy-2_t2_iphonexspacegrey_portrait2-561x1024.png 561w\" sizes=\"auto, (max-width: 290px) 100vw, 290px\" \/><\/p>\n<p>\u00a0<\/p>\n<ul>\n<li>Sea flexible.<\/li>\n<\/ul>\n<p>Los canales digitales de los bancos deber\u00edan intentar convertirse en una base sobre la que los usuarios puedan a\u00f1adir y desarrollar para lograr la plataforma financiera que desean. Los bancos y otros actores tradicionales deben ofrecer a los usuarios libertad y control sobre sus finanzas, d\u00e1ndoles las herramientas para construir el sistema financiero que desean.<\/p>\n<p>Esto puede ser una gran inversi\u00f3n de tiempo y dinero para los bancos, pero se puede simplificar al asociarse con empresas de tecnolog\u00eda financiera externas que quiz\u00e1s ya hayan dedicado tiempo y recursos a crear la funcionalidad que buscan los millennials.<\/p>\n<ul>\n<li>Est\u00e9 donde est\u00e1n los millennials.<\/li>\n<\/ul>\n<p>Los bancos necesitan integrar aplicaciones de mensajer\u00eda en sus estrategias de comunicaci\u00f3n para seguir siendo relevantes entre este grupo al\u00e9rgico a las llamadas telef\u00f3nicas. Las interfaces de usuario conversacionales, como los chatbots, est\u00e1n convirtiendo las aplicaciones de mensajer\u00eda en una forma rentable de hablar con los consumidores y brindar un servicio m\u00e1s eficiente.<\/p>\n<ul>\n<li>Demuestra que entiendes.<\/li>\n<\/ul>\n<p>Los bancos tienen la oportunidad de generar confianza entre los millennials al ofrecer una experiencia bancaria m\u00e1s personalizada. <a href=\"https:\/\/www.moneythor.com\/es\/2019\/06\/04\/volver-a-lo-basico-que-es-la-gestion-financiera-personal-pfm\/\" target=\"_blank\" rel=\"noopener\">gesti\u00f3n financiera personal (PFM)<\/a> Con herramientas, materiales de educaci\u00f3n financiera y ofertas relevantes, los proveedores financieros pueden construir una relaci\u00f3n m\u00e1s personalizada y aut\u00e9ntica con su base de clientes y mostrar a los millennials que comprenden su situaci\u00f3n financiera.<\/p>\n<p>En resumen, los millennials esperan mucho de sus bancos y otros proveedores de servicios financieros, lo que significa que tanto los actores tradicionales como los nuevos participantes deben centrarse en la flexibilidad, la facilidad de uso y la personalizaci\u00f3n para brindar la experiencia excepcional al cliente que esta generaci\u00f3n busca.<\/p>\n<p><i>Publicaci\u00f3n de blog actualizada en julio de 2020<\/i><\/p>\n<p>\u00a0<\/p>\n<p><style>\n .column2 {\n        float: right;\n        width: 50%;\n    }\n<\/style>\n<\/p>\n\t<div class=\"img has-hover x md-x lg-x y md-y lg-y\" id=\"image_772281446\">\n\t\t<a class=\"\" href=\"#newsletter-subscription-blog\" >\t\t\t\t\t\t<div class=\"img-inner dark\" >\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1020\" height=\"299\" src=\"https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/02\/Article-CTA-NEW-BRANDING.png\" class=\"attachment-large size-large\" alt=\"Suscr\u00edbete al bolet\u00edn de Moneythor\" srcset=\"https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/02\/Article-CTA-NEW-BRANDING.png 1024w, https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/02\/Article-CTA-NEW-BRANDING-768x225.png 768w\" sizes=\"auto, (max-width: 1020px) 100vw, 1020px\" \/>\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\t\t\n<style>\n#image_772281446 {\n  width: 100%;\n}\n<\/style>\n\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Banks know that their future growth depends on millennials, a demographic where 34% are concerned about their current and future financial situation. This financially fragile generation is turning away from traditional banking players as they search for easy to use and personalised financial services. This shift in consumer preference is worrying for innovation-averse banks who [&#8230;]\n","protected":false},"author":4,"featured_media":2045,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[7,279,64],"tags":[56],"class_list":["post-2034","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analysis-opinions","category-blog","category-digital-banking","tag-digital-banking"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Digital Banking for Millennials | Moneythor<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.moneythor.com\/es\/opiniones-de-analisis\/como-ser-un-banco-para-los-millennials\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Digital Banking for Millennials | Moneythor\" \/>\n<meta property=\"og:description\" content=\"Banks know that their future growth depends on millennials, a demographic where 34% are concerned about their current and future financial situation. This financially fragile generation is turning away from traditional banking players as they search for easy to use and personalised financial services. This shift in consumer preference is worrying for innovation-averse banks who [...]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.moneythor.com\/es\/opiniones-de-analisis\/como-ser-un-banco-para-los-millennials\/\" \/>\n<meta property=\"og:site_name\" content=\"Moneythor\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/moneythorhq\" \/>\n<meta property=\"article:published_time\" content=\"2019-05-08T03:14:42+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-03-05T08:32:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.moneythor.com\/wp-content\/uploads\/2019\/05\/How-to-be-a-Millennials-Bank.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"630\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Moneythor Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@moneythor\" \/>\n<meta name=\"twitter:site\" content=\"@moneythor\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Moneythor Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.moneythor.com\/analysis-opinions\/how-to-be-a-millennials-bank\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.moneythor.com\/analysis-opinions\/how-to-be-a-millennials-bank\/\"},\"author\":{\"name\":\"Moneythor Team\",\"@id\":\"https:\/\/www.moneythor.com\/#\/schema\/person\/5f04901cf5f9d32119d4454758600d01\"},\"headline\":\"Digital Banking for Millennials\",\"datePublished\":\"2019-05-08T03:14:42+00:00\",\"dateModified\":\"2024-03-05T08:32:15+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.moneythor.com\/analysis-opinions\/how-to-be-a-millennials-bank\/\"},\"wordCount\":700,\"publisher\":{\"@id\":\"https:\/\/www.moneythor.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.moneythor.com\/analysis-opinions\/how-to-be-a-millennials-bank\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.moneythor.com\/wp-content\/uploads\/2019\/05\/How-to-be-a-Millennials-Bank.jpg\",\"keywords\":[\"Digital Banking\"],\"articleSection\":[\"Analysis &amp; Opinions\",\"Blog\",\"Digital Banking\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.moneythor.com\/analysis-opinions\/how-to-be-a-millennials-bank\/\",\"url\":\"https:\/\/www.moneythor.com\/analysis-opinions\/how-to-be-a-millennials-bank\/\",\"name\":\"Digital Banking for Millennials | Moneythor\",\"isPartOf\":{\"@id\":\"https:\/\/www.moneythor.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.moneythor.com\/analysis-opinions\/how-to-be-a-millennials-bank\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.moneythor.com\/analysis-opinions\/how-to-be-a-millennials-bank\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.moneythor.com\/wp-content\/uploads\/2019\/05\/How-to-be-a-Millennials-Bank.jpg\",\"datePublished\":\"2019-05-08T03:14:42+00:00\",\"dateModified\":\"2024-03-05T08:32:15+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.moneythor.com\/analysis-opinions\/how-to-be-a-millennials-bank\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.moneythor.com\/analysis-opinions\/how-to-be-a-millennials-bank\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.moneythor.com\/analysis-opinions\/how-to-be-a-millennials-bank\/#primaryimage\",\"url\":\"https:\/\/www.moneythor.com\/wp-content\/uploads\/2019\/05\/How-to-be-a-Millennials-Bank.jpg\",\"contentUrl\":\"https:\/\/www.moneythor.com\/wp-content\/uploads\/2019\/05\/How-to-be-a-Millennials-Bank.jpg\",\"width\":1200,\"height\":630},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.moneythor.com\/analysis-opinions\/how-to-be-a-millennials-bank\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.moneythor.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Digital Banking for Millennials\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.moneythor.com\/#website\",\"url\":\"https:\/\/www.moneythor.com\/\",\"name\":\"Moneythor\",\"description\":\"All-in-one personalisation engine for financial services\",\"publisher\":{\"@id\":\"https:\/\/www.moneythor.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.moneythor.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.moneythor.com\/#organization\",\"name\":\"Moneythor\",\"url\":\"https:\/\/www.moneythor.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.moneythor.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/06\/Templates-for-Articles-NEW-BRANDING-2.png\",\"contentUrl\":\"https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/06\/Templates-for-Articles-NEW-BRANDING-2.png\",\"width\":1200,\"height\":630,\"caption\":\"Moneythor\"},\"image\":{\"@id\":\"https:\/\/www.moneythor.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/moneythorhq\",\"https:\/\/x.com\/moneythor\",\"https:\/\/www.linkedin.com\/company\/moneythor\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.moneythor.com\/#\/schema\/person\/5f04901cf5f9d32119d4454758600d01\",\"name\":\"Moneythor Team\",\"url\":\"https:\/\/www.moneythor.com\/es\/author\/imoneythor\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Banca digital para millennials | Moneythor","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.moneythor.com\/es\/opiniones-de-analisis\/como-ser-un-banco-para-los-millennials\/","og_locale":"es_ES","og_type":"article","og_title":"Digital Banking for Millennials | Moneythor","og_description":"Banks know that their future growth depends on millennials, a demographic where 34% are concerned about their current and future financial situation. This financially fragile generation is turning away from traditional banking players as they search for easy to use and personalised financial services. This shift in consumer preference is worrying for innovation-averse banks who [...]","og_url":"https:\/\/www.moneythor.com\/es\/opiniones-de-analisis\/como-ser-un-banco-para-los-millennials\/","og_site_name":"Moneythor","article_publisher":"https:\/\/www.facebook.com\/moneythorhq","article_published_time":"2019-05-08T03:14:42+00:00","article_modified_time":"2024-03-05T08:32:15+00:00","og_image":[{"width":1200,"height":630,"url":"https:\/\/www.moneythor.com\/wp-content\/uploads\/2019\/05\/How-to-be-a-Millennials-Bank.jpg","type":"image\/jpeg"}],"author":"Moneythor Team","twitter_card":"summary_large_image","twitter_creator":"@moneythor","twitter_site":"@moneythor","twitter_misc":{"Escrito por":"Moneythor Team","Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.moneythor.com\/analysis-opinions\/how-to-be-a-millennials-bank\/#article","isPartOf":{"@id":"https:\/\/www.moneythor.com\/analysis-opinions\/how-to-be-a-millennials-bank\/"},"author":{"name":"Moneythor Team","@id":"https:\/\/www.moneythor.com\/#\/schema\/person\/5f04901cf5f9d32119d4454758600d01"},"headline":"Digital Banking for Millennials","datePublished":"2019-05-08T03:14:42+00:00","dateModified":"2024-03-05T08:32:15+00:00","mainEntityOfPage":{"@id":"https:\/\/www.moneythor.com\/analysis-opinions\/how-to-be-a-millennials-bank\/"},"wordCount":700,"publisher":{"@id":"https:\/\/www.moneythor.com\/#organization"},"image":{"@id":"https:\/\/www.moneythor.com\/analysis-opinions\/how-to-be-a-millennials-bank\/#primaryimage"},"thumbnailUrl":"https:\/\/www.moneythor.com\/wp-content\/uploads\/2019\/05\/How-to-be-a-Millennials-Bank.jpg","keywords":["Digital Banking"],"articleSection":["Analysis &amp; Opinions","Blog","Digital Banking"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/www.moneythor.com\/analysis-opinions\/how-to-be-a-millennials-bank\/","url":"https:\/\/www.moneythor.com\/analysis-opinions\/how-to-be-a-millennials-bank\/","name":"Banca digital para millennials | Moneythor","isPartOf":{"@id":"https:\/\/www.moneythor.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.moneythor.com\/analysis-opinions\/how-to-be-a-millennials-bank\/#primaryimage"},"image":{"@id":"https:\/\/www.moneythor.com\/analysis-opinions\/how-to-be-a-millennials-bank\/#primaryimage"},"thumbnailUrl":"https:\/\/www.moneythor.com\/wp-content\/uploads\/2019\/05\/How-to-be-a-Millennials-Bank.jpg","datePublished":"2019-05-08T03:14:42+00:00","dateModified":"2024-03-05T08:32:15+00:00","breadcrumb":{"@id":"https:\/\/www.moneythor.com\/analysis-opinions\/how-to-be-a-millennials-bank\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.moneythor.com\/analysis-opinions\/how-to-be-a-millennials-bank\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.moneythor.com\/analysis-opinions\/how-to-be-a-millennials-bank\/#primaryimage","url":"https:\/\/www.moneythor.com\/wp-content\/uploads\/2019\/05\/How-to-be-a-Millennials-Bank.jpg","contentUrl":"https:\/\/www.moneythor.com\/wp-content\/uploads\/2019\/05\/How-to-be-a-Millennials-Bank.jpg","width":1200,"height":630},{"@type":"BreadcrumbList","@id":"https:\/\/www.moneythor.com\/analysis-opinions\/how-to-be-a-millennials-bank\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.moneythor.com\/"},{"@type":"ListItem","position":2,"name":"Digital Banking for Millennials"}]},{"@type":"WebSite","@id":"https:\/\/www.moneythor.com\/#website","url":"https:\/\/www.moneythor.com\/","name":"Moneythor","description":"Motor de personalizaci\u00f3n todo en uno para la banca moderna","publisher":{"@id":"https:\/\/www.moneythor.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.moneythor.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/www.moneythor.com\/#organization","name":"Moneythor","url":"https:\/\/www.moneythor.com\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.moneythor.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/06\/Templates-for-Articles-NEW-BRANDING-2.png","contentUrl":"https:\/\/www.moneythor.com\/wp-content\/uploads\/2024\/06\/Templates-for-Articles-NEW-BRANDING-2.png","width":1200,"height":630,"caption":"Moneythor"},"image":{"@id":"https:\/\/www.moneythor.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/moneythorhq","https:\/\/x.com\/moneythor","https:\/\/www.linkedin.com\/company\/moneythor"]},{"@type":"Person","@id":"https:\/\/www.moneythor.com\/#\/schema\/person\/5f04901cf5f9d32119d4454758600d01","name":"Equipo Moneythor","url":"https:\/\/www.moneythor.com\/es\/author\/imoneythor\/"}]}},"_links":{"self":[{"href":"https:\/\/www.moneythor.com\/es\/wp-json\/wp\/v2\/posts\/2034","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.moneythor.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.moneythor.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.moneythor.com\/es\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.moneythor.com\/es\/wp-json\/wp\/v2\/comments?post=2034"}],"version-history":[{"count":0,"href":"https:\/\/www.moneythor.com\/es\/wp-json\/wp\/v2\/posts\/2034\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.moneythor.com\/es\/wp-json\/wp\/v2\/media\/2045"}],"wp:attachment":[{"href":"https:\/\/www.moneythor.com\/es\/wp-json\/wp\/v2\/media?parent=2034"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.moneythor.com\/es\/wp-json\/wp\/v2\/categories?post=2034"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.moneythor.com\/es\/wp-json\/wp\/v2\/tags?post=2034"}],"curies":[{"name":"Gracias","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}