{"id":10069,"date":"2026-01-12T17:32:36","date_gmt":"2026-01-12T09:32:36","guid":{"rendered":"https:\/\/www.moneythor.com\/?p=10069"},"modified":"2026-01-12T17:32:36","modified_gmt":"2026-01-12T09:32:36","slug":"podcast-de-banca-profunda-episodio-6-evolucion-de-la-banca-bdo","status":"publish","type":"post","link":"https:\/\/www.moneythor.com\/es\/video\/podcast\/podcast-de-banca-profunda-episodio-6-evolucion-de-la-banca-bdo\/","title":{"rendered":"Podcast Banca Profunda | Ep. 6. Evoluci\u00f3n del Cliente de BDO Unibank"},"content":{"rendered":"<div class=\"row\"  id=\"row-1276391989\">\n\n\t<div id=\"col-1923705006\" class=\"col small-12 large-12\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n<p data-start=\"135\" data-end=\"348\">En este episodio de la <strong data-start=\"158\" data-end=\"182\">Podcast de banca profunda<\/strong>, Martin Frick, director ejecutivo de Moneythor, se re\u00fane con <strong data-start=\"229\" data-end=\"254\">Francis Chiu de BDO<\/strong> para discutir c\u00f3mo est\u00e1 evolucionando la banca a medida que las expectativas de los clientes cambian r\u00e1pidamente.<\/p>\n<p data-start=\"350\" data-end=\"721\">La conversaci\u00f3n explora el auge de la demanda digital, las necesidades cambiantes de la Generaci\u00f3n Z y la Generaci\u00f3n Alfa, y c\u00f3mo los bancos pueden mantener su relevancia equilibrando la presencia f\u00edsica con experiencias digitales fluidas. Francis tambi\u00e9n comparte c\u00f3mo BDO considera la fidelizaci\u00f3n, la competencia de las fintechs y las billeteras digitales, y el papel de los datos y la IA para ofrecer experiencias de cliente m\u00e1s atractivas.<\/p>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n<\/div>\n<div class=\"video video-fit mb\" style=\"padding-top:56.25%;\"><p><iframe loading=\"lazy\" title=\"De la sucursal a lo digital: la evoluci\u00f3n del cliente de BDO Unibank\" width=\"1020\" height=\"574\" src=\"https:\/\/www.youtube.com\/embed\/UslYm9EACTw?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<\/div>\n<div class=\"row\"  id=\"row-32518057\">\n\n\t<div id=\"col-353909107\" class=\"col small-12 large-12\"  >\n\t\t\t\t<div class=\"col-inner\"  >\n\t\t\t\n\t\t\t\n<p data-start=\"723\" data-end=\"745\"><strong data-start=\"723\" data-end=\"745\">Lo que aprender\u00e1s:<\/strong><\/p>\n<ul data-start=\"746\" data-end=\"1080\">\n<li data-start=\"746\" data-end=\"807\">\n<p data-start=\"748\" data-end=\"807\">C\u00f3mo est\u00e1n cambiando las expectativas de los clientes<\/p>\n<\/li>\n<li data-start=\"808\" data-end=\"869\">\n<p data-start=\"810\" data-end=\"869\">Por qu\u00e9 la Generaci\u00f3n Z y la Generaci\u00f3n Alfa requieren una segmentaci\u00f3n m\u00e1s matizada<\/p>\n<\/li>\n<li data-start=\"870\" data-end=\"936\">\n<p data-start=\"872\" data-end=\"936\">C\u00f3mo los bancos pueden fidelizar a sus clientes frente a la competencia fintech<\/p>\n<\/li>\n<li data-start=\"937\" data-end=\"1012\">\n<p data-start=\"939\" data-end=\"1012\">El enfoque de BDO sobre IA, hiperpersonalizaci\u00f3n y banca conversacional<\/p>\n<\/li>\n<li data-start=\"1013\" data-end=\"1080\">\n<p data-start=\"1015\" data-end=\"1080\">Por qu\u00e9 la cultura y las bases s\u00f3lidas importan tanto como la tecnolog\u00eda<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"1082\" data-end=\"1200\">Una conversaci\u00f3n pr\u00e1ctica para cualquiera que navegue en la innovaci\u00f3n digital y la participaci\u00f3n del cliente en la banca minorista.<\/p>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"author":11,"featured_media":10070,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[298],"tags":[],"class_list":["post-10069","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcast"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Deep Banking Podcast | Ep 6. 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